Copy-first promotional website designI’ve been working on a few promotional website developments and redevelopments recently. Small clients, a range of tech and non-tech…Nov 19, 2020Nov 19, 2020
The language of COVID-19On the 24th of March, the UK government sent a COVID-19 alert via text message to its population that read, “Stay at home”. The very next…Mar 25, 2020Mar 25, 2020
Remote UX writing #3: Staying saneTo most of us, the idea of remote work spells freedom. You work when you want, break when you want, and no one’s watching when you come…Jan 15, 2020Jan 15, 2020
Remote UX writing #2: The workRemote freelance work from the tropics is all selfies of your computer balanced on your bare knees, and your feet in the sand with blue…Dec 13, 2019Dec 13, 2019
Remote UX writing? Of course you canIf you read Melissa Williams’s great intro to remote UX writing recently, as I did courtesy of The Dash, you may well be intrigued by the…Nov 11, 20191Nov 11, 20191
Starting Points for Better UX WritingThis is the title of a free ebook I’ve just released.Dec 13, 20182Dec 13, 20182
The *real* role of plain English in productsYou’ve heard of plain English, and you know we should use it to communicate in digital products.Jun 14, 2018Jun 14, 2018
Content warningIf you’re doing content marketing for your brand, I want to give you a warning.Jun 8, 2018Jun 8, 2018
Published inUX CollectiveThe founders’ guide to app translationWant to take on the world with your app? Make it useful to more people? Broaden your market potential?May 3, 20183May 3, 20183
Microcopy or marketing copy? What are we writing here?Up to now, UX writing, product writing, or microcopy writing — whatever you want to call it — has had a few phases.Apr 18, 20183Apr 18, 20183